Posted on 2026-08-03
Customer Marketing Manager
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- Location
- : Voluntari, Romania
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- Contract type
- : Regular
Job Description
Michelin is hiring!
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This role is based in the Michelin Europe Central and Central Asia HQ in Bucharest, where our colleagues deliver excellence in Marketing and Sales, Quality, Cartography, IS/IT, Communication, Personnel, Finance, Service to Customer, Legal and Purchasing.
The mission of the Customer Marketing Manager is to implement and manage the marketing programs with the partners of a given perimeter in line with the distribution strategy as part of the Region Go to Market ambitions. The customer portfolio assigned to this position covers Romania, Turkey and Greece.
What will you do?
Elaborate personalized marketing tactics to address his perimeter (market, channel, geography, etc.)
Conduct business reviews, steer and make corrective action as appropriate;
Develop and animate the partnership;
Create documentation and tailor programs for the customers in the portfolio;
Ensure proper allocation of resources to optimize Michelin & partner’s performance consistently with distribution strategy;
Provide customer/partners with regular communications and updates that pertain to their businesses, appropriate training solutions to partners, measure its performance and propose corrective actions;
Manage assigned projects by ensuring programs are in line with customer specifications and requirements;
Promotes and valorize the Sell Out approach with selected customers and sales forces to reinforce Michelin & Partner’s respective performance;
Follows customer satisfaction and contributes to identify actions to improve it;
What will you bring?
Solid marketing experience;
Previous experience working with partners/dealers and developing programs for customers;
Availability to travel;
Fluency in English (at least B2 level);
Problem solving skills;
Customer-oriented approach;
Analytical thinking competencies;
Solution focused.
In Michelin we offer:
Hybrid way of working;
A customizable benefits package with options to choose: gym access, medical or dental services, private retirement pension, deduction of public transport costs, cultural activities vouchers etc.
Private medical subscription;
Life insurance;
Lunch vouchers and discounts;
Deduction of vacation costs.
How we recruit:
Once you submit your application, one of our recruiters reviews it. If your profile fits our role:
We have a phone call to get to know each other;
We hold assessments to see your language skills and competencies;
We meet in a face to face (or online, depending the context) interview, with a recruiter and the hiring manager.
Pass all stages with flying colors, and we’ll send you our offer.
LET’S INSPIRE MOTION FOR LIFE
Where do success and ideas come from? We strongly believe they come from collective intelligence.
Our talents, people and employees are the source of purposeful and sustainable innovations. That’s why we care about developing and enhancing their strength, and we ensure them a tailored professional journey across units and countries.
What drives us is the spirit of unlimited innovation, which we all possess. Our goal is to cultivate and nurture that spirit, by questioning the status quo, improving our way to do things. Therefore, we are always optimistic as to overcome the challenges of tomorrow.
That’s our mission as an employer: inspiring innovation in all of us, to build a better life in motion for you and for everyone.
Michelin, a leader in the field of tires, is dedicated to sustainably enriching the mobility of goods and people through the production, distribution and marketing of tires for each type of vehicle. It also offers innovative business support services, digital mobility services and publishes travel, hotel and restaurant guides, maps and atlases. Michelin has over 4500 employees in Romania: 3 factories (2 in Zalău and 1 in Florești - Prahova), as well as a commercial network, and a center for shared services, in Bucharest. The office in Bucharest also hosts the coordination center for the Central Europe and Central Asia region.
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